Dialog Customers Donate Over Rs. 27 Million via Star Points to ‘Little Hearts’ in 2022

Over Rs. 122 Million donated via Star Points to Little Heart Project Since 2016

February 24th, 2023         Colombo


Dialog Customers Donate Over Rs. 27 Million via Star Points to ‘Little Hearts’

Photographed from left to right: Ama Weerasinghe – Manager - Group Loyalty & Governance, Dialog Axiata PLC, Kasun Herath - Product Manager – Star Points, Dialog Axiata PLC, Roshanth Gardiarachchi - Head of Product Development - Group Loyalty, Dialog Axiata PLC, Ayomal Gunasekera – Senior General Manager – Group Loyalty, Dialog Axiata PLC, Dr. Duminda Samarasinghe, Project Coordinator for Little Hearts, Laksiri Wickramage - Vice President, Power House (Pvt) Ltd, Mahesh Jayawardena – Chairman, Manusath Derana and Romana Salim – Product Manager – Star Rewards, Dialog Axiata PLC

Coming together to make a lasting impact on the lives of children in Sri Lanka, 450,000+ Dialog customers donated over Rs. 27 million via Star Points towards Little Hearts initiative in 2022, where over Rs. 122 million has been donated to the initiative via Star Points since 2016.

The Little Hearts initiative is conducted by the Sri Lanka College of Pediatricians, with an objective of facilitating the development of a 12-storey cardiac and critical care complex at Lady Ridgeway Hospital in aid of children with heart diseases and critical illnesses. The facility will feature four cardiac theatres, a catheterization laboratory, over 100 cardiac, medical and neo-natal intensive care beds, a bone marrow transplant unit, and advanced cardiac investigation and training facilities. The construction is estimated to cost over Rs. 4 Billion. This campaign driven by Dialog each year, enabling its customers to donate their Star Points towards any charity of their preference is one of the many philanthropic efforts undertaken by the Company to empower and enrich Sri Lankan lives.

Speaking on this occasion, Lasantha Theverapperuma, Group Chief Operating Officer of Dialog Axiata PLC stated “We are overwhelmed by the outpouring generosity of our Dialog Star Points customers. The donations through the use of their Star Points made a significant impact in the lives of many, including the acceleration of the construction of the 12-storey Cardiac and Critical Care Complex at the Lady Ridgeway Children's Hospital. The number of donations is a testament to the power of community and the ability to make a difference in the lives of others especially children fighting heart disease who deserve the right to the best of medical care. We are grateful to our customers for their contributions and for the opportunity presented in enabling the provision of the best medical care for children in Sri Lanka."

Dr. Duminda Samarasinghe, Project Coordinator for Little Hearts was also quoted saying ”I would like to take this opportunity to thank the management and the staff of Dialog for providing extraordinary support to establish this Star points donation. I should also thank all the donors who have generously donated their Star Points to save Little Hearts. We assure complete transparency and accountability in all our transactions, and we hope that we will be able to complete the project by the coming year”.

In addition to the Little Hearts Project, Dialog customers also donated their Star Points to many other notable charities, including Trail, SOS Children's Villages Sri Lanka, HelpAge Sri Lanka, My Friend, UNICEF, Atlas SipSavi and Ayati Trust. Individuals can donate to charities of their choice through - Sri Lanka’s first cause-verified crowdfunding platform and Dialog customers can also donate their Star Points by dialing #141*6# or visiting the MyDialog app.