The ground-breaking 'Govi Mithuru' (in Sinhala) or 'Ulavar Tholan' (in Tamil) service, launched in 2015, provides customized and timely advice to farmers regarding land preparation, cultivation, crop protection, harvest and improved family nutrition.

The service was developed with the support of the GSMA mAgri Challenge Fund. Content partners include the Ministry of Agriculture of the Government of Sri Lanka, supported by the Centre for Agriculture and Biosciences International (CABI, an inter-governmental organization) providing the main agricultural advice, as well as the Ministry of Health, Nutrition & Indigenous Medicine of the Government of Sri Lanka, which provides family nutrition advice.

This service is specially designed to help farmers by sending the right Information at the right time for each farmer's needs, correctly tailored for their crop, location and stage of cultivation. Registered users receive information related to each registered crop as a voice message to their mobile phones. Users have unlimited free access to call 616 to listen to all messages received up to that point.

Download the case study on Govi Mithuru.


Additional Details

  • Unlimited free calls to 616 to listen to all messages received to date
  • Rs. 1/= per day per crop, plus applicable taxes

How to Activate

  • Simply Dial 616 and follow the instructions to provide language, crop, location and other information


Paddy is cultivated in all districts in Sri Lanka, and is the single biggest agricultural activity. Subscribers for Paddy content make up the largest group of Govi Mithuru users. Govi Mithuru provides tailored, timely information to registered farmers based on location, crop duration, water source and planting date.

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Govi Mithuru subscribers will receive instructions on maize cultivation to their mobile phones. These instructions are tailored according to the cultivating district, variety, zone and the cultivation purpose of the farmer.

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Potato is cultivated mainly in Badulla and Nuwara Eliya. The Govi Mithuru service will send voice messages to subscribers according to the cultivating zone.

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One of the most popular fruits in Sri Lanka and mostly cultivated as a home garden crop. Govi Mithuru subscribers will receive instructions on how to cultivate papaya easily.

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Big Onion

Big Onion is an important vegetable in Sri Lankan cuisine and mainly cultivated in Matale and Anuradhapura. The Govi Mithuru service will send tailored instructions to subscribers by considering the seed type.

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Brinjal is cultivated widely in tropical areas. Similar to other crops under the Govi Mithuru service, subscribers will receive instructions on how to cultivate Brinjal successfully.

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Tomatoes can be grown in pots or commercial fields. The Govi Mithuru service will send timely voice messages to subscribers to have a better harvest.

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Carrot is cultivated mainly in central hills of Sri Lanka. Other than in central hills, carrot is cultivated in Kalpitiya and Jaffna. Govi Mithuru subscribers will receive right instructions to cultivate carrot successfully.

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Home Gardening

The Govi Mithuru service's popular home gardening channel advises subscribers on how to set up and maintain a home garden in limited space with minimum expense and without using chemicals. Register with "Govi Mithuru" service to receive instructions daily.

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Additional Details